Soho House Nashville just opened its latest location in Music City, and with the ultimate private, members-only venue now available to entertain, agencies have been utilizing the space to showcase their talent.
Last week, Zack Teperman and his Los Angeles/Nashville-based public relations agency ZTPR partnered up with award-winning music trio Cheat Codes for an event entitled, “Cheat Codes Presents: One Night in Nashville” which one partygoer tells Billboard was, “One of the greatest intimate pop-up music events to hit Nashville in a while!”
Taking place in Soho House Nashville’s ‘Sock Room’, the event brought together Cheat Codes (trio made up of KEVI, Trevor Dahl, and Matthew Russell) and some of their industry friends for a night of live performances, cocktails, and fun; With the group recently collaborating with various country stars for an upcoming album, Nashville was the perfect scene to pre-celebrate the country crossover album’s 2023 release.
The invite-only gathering included names like Brandi Cyrus, Trace Cyrus, Lindsay Ell, MacKenzie Porter, Colbie Caillat, Michael Ray, Matt Stell, Tyler Hubbard, Lexi Sidders, Tommy Iceland, Alex Rose Wiesel, Lee Brice, Russell Dickerson, Eric Van Houten, Jesse Labelle and more; Notable music and entertainment executives from Las Vegas and Los Angeles even flew to town for the big event including Christopher Brown, Melissa Sabo, Sterling Foster, Jon Camche, Andy Foster, Brendan Rich, Richie Walls, Hunter Franklin, Marcus Taylor, and Tristan Hamm. And with other mega country stars lined up like Dolly Parton, Lady A, Jimmie Allen, and Little Big Town for the big album, Cheat Codes overall has drawn in a new country audience and excitement not seen in the DJ space since Diplo’s “Diplo Presents Thomas Wesley, Chapter 1: Snake Oil” release back in 2020.
First-up on the upcoming, untitled album, Cheat Codes just announced that on August 26th, their first single with country music star & friend of the group’s Russell Dickerson will drop worldwide. The single can be pre-saved at this link here.
With Nashville now turning into a hub for both the entertainment and music scenes, we expect more events like this to start popping up, as artists continue to look away from the typical events in Hollywood, New York, and Las Vegas, and venture out to new audiences/demographics/outlets to showcase their craft in creative ways, whether they are in the country genre or not.